SEO-checklist for Magento 2 ecommerce website

Best Checklist For SEO-Friendly Magento 2 Ecommerce Website

Let’s see list out the most potential Magento website SEO checklist in this blog.

We all know a unique and high-quality content ranks greater in Google search results. So, to be successful, the website should find a better place in the SERP. A coordinated SEO checklist can do this on the go, especially in Magento 2 eCommerce site.

Best Checklist For SEO-Friendly Magento 2 Ecommerce Website

Contents are the key elements of the Magento 2 eCommerce website, but it is another part of the SEO checklist.

Checklist for SEO-Friendly Magento 2 Ecommerce Website In 2022

SEO-Friendly Magento 2 Ecommerce Website

We’ve prepared an SEO checklist for a Magento 2 site. It abides Google’s algorithm to help your site to rank higher. 

Optimize Your Magento website SEO Title

Optimize seo title

For us, its head, likewise for contents its title. So from this, you can be aware that creating an innovative and relevant title is important. Thus, the SEO title is essential for Google search results.It is the title that must create interesting and unique titles. It helps for both the search engines and for the target audience.

In an eCommerce site, you can optimize all the products by its SEO title. Here are some basic SEO techniques among the checklist for the Magento 2 site. It can be useful in optimizing the SEO title:
  • Try not to exceed the characters limit(i.e. 60)
  • Use your brand name in the SEO title for brand promotion
  • Use some magical words like “Buy Now” ” Buy Online” that attracts the customer in the long run
  • Also, use “Free-shipping” and” ”Anywhere-Anytime” to grab customers’ attention

Read: Best 6 SEO Tips for your E-Commerce Business

Form A Creative SEO Website Content

Creative Content

People always attract to the content which is unique and engaging to them. Even the description will increase the site’s engagement and attention.

Google has developed several algorithms that are against copied content. So it is important to write different content for different products. Your site contents shouldn’t complicate the customer.

If, so they’ll go and land on your competitor’s website. Thus, if your site data are unique and structured, it helps the user to find the pages of your website.

Last but not the least, interlinking is key for ranking in Google. The interlinking of the products and other site pages will influence your page to rank in Google.

You can also ask for assistance from the best SEO services to build user-friendly eCommerce sites. 

Structured Data is Essential

magento 2 SEO checklist

The data which the user needs to view or click should be in a particular order/Structure. Structured data is now an essential part of any eCommerce business. Customers will always look for the contents that are good in readability.The major benefits of structured data are: The benefits of structured data are;

  • Increased Conversion Optimization
  • Click-Through Rate(CTR)
  • Increase in User Engagement
  • Low Bounce Rate
  • Improves SERP

You can also avail customers with rich feature-snippet information about the products like: 

  • Name
  • Ratings
  • Shipping
  • Color
  • Size
  • Price
  • Availability and more

Read: Magento 2 SEO tips and strategies for 2022 

Mobile Responsive Magento 2 Ecommerce

Mobile friendly

A mobile responsive website is a new default thing that most of the online shoppers expect. To maximize the mobile responsive website reach. Google has launched AMP (i.e. Accelerated Mobile Pages ), for eCommerce websites.

This open-source framework makes site pages faster and lighter. AMP increases the speed of the webpages to ease mobile accessibility. You can do this by adding AMP snippets to the website’s code.

Because 90% of users search through their smartphones. So if your site takes up more time to open on the mobile phone, the web traffic will become less.

Use the Guest Blogging Method

magento 2 SEO checklist

Guest blogging is another great way of getting more site traffic and engagement. It also helps to build quality backlinks for better ranking in SERP.

Start guest posting by researching about the relevant topic. Then choose the best authority websites within your niche. You can also co-author with other bloggers. And place some useful infographics to build valuable links.

Improve the Page Load Time

magento 2 SEO checklist

The average page loading time for a Magento 2 eCommerce site is about 5 seconds. Higher the page loading time, lower the site engagement. It also improves the user shopping experience and increases sales.

Points to improve the Page Load Time:

  • Remove unwanted or unused Plugins
  • Find better CDN services and Hosting
  • Try to optimize Images and media files
  • Upload video files from an external source

Read: Magento 2 SEO mistakes and how to prevent them


Employing the above strategies will help you to rank higher on the Google search result. If you don’t want to delay in reaching the global audience. Then try to create engaging and informative website content with neat SEO practice. Also, try to follow all the above-mentioned Magento 2 site SEO checklist for better results.

But it may take some time to optimize your website, but it is worth all your patience. Once the optimization is over, it profits you for years.

If you still have any Magento 2 migration and SEO-related queries. It is advisable to contact the best SEO service provider.

Also, we do involve in Magento development and Magento 2 migration at a competitive price. Contact us to know more about the process.

Related content:
1. How to migrate from Magento 1 to Magento 2 with few steps??

2. What is Magento 2 data migration tool??

3. Magento 1 vs Magento 2: A worthful comparison

4. Magento 2 migration: 7 steps guide for Magento 2 migration plan

5. Data migration from Magento 1 to Magento 2



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